How to Win Projects on Freelance Market Places?- An Effective and Easy Bid Guide
In the traditional market place, hundred and thousands of retail stores, counters, and shopping malls operate. The buyers go to different shops where they could find their required item, they do not always go to only one store and buy the product. The buyers are expected to spend an adequate amount of time in finding their desired product match. All the shops relevant to one product category display the best products they have upon reaching customers to them, they try to convince the potential customer about the utility of the product and using the best soft skills.
The same thing happens when a big company announces a project, they advertise ads about the services for the completion of this project. These sub-projects may include ventures about map design, engineering services, material supply, administrative support, etc.
In response to these advertisements, agencies possessing the demanded expertise bid on that project by sending proposals to the company.
The same case applies when a buyer posts a job on the freelance marketplace, freelancers with required abilities post a bid/quote on that job. In the freelance market place, competition becomes intense due to the international scope of this market place.
To win projects in freelance market places like Upwork, Guru, Freelancer, PeoplePerHour, it is indispensable to write a good job proposal.
Now there are many tips and tricks for writing an effective bid proposal, here I am summarizing them all so you can get the sense of good bidding straightway.
The most important task to do is:-
Read the job description attentively:
It is the most important step before sending a bid proposal to go through the job description given by the buyer. Firstly, analyze, Does the job matches your skill set, or can you do it in the best way possible.
Most of the time, freelancers in a hurry to get a job, send bid proposals to a task that they could not perform well. Later, They either need to learn the required work first or look for an expert individual to outsource the project, which may lead to a significant delay and low client satisfaction.
Productive Bid Proposal Writing steps:-
A good job proposal should be written in a way that can persuade the buyer and help them choose you over others by looking at your great communication skills and past work samples.
1.Opening of the proposal:
Start it with Greetings, it is good to mention the buyer by his/her name instead of Sir/Madam. Because you both need to be at the same level while doing a freelance job as it is not a traditional post centric job. Use like, Hey John, Hi Aela.
Avoid the use of "dear", as it is not appropriate to use it in professional communication.
2.Refer to Client's Proposal:
It is important to refer to the client's proposal before showing interest in doing it. It will also ensure him/her that you have already gone through the job description and understands the problem well.
For example, I am a content writer who can write Seo friendly content for your sports blog monthly on football-related topics as you have mentioned in your job description.
3.A brief self-introduction:
This is the point where you should introduce yourself by telling your experience, a little about past projects. Your intro should not lead to self-praise as it leaves a negative impact on the buyer. Focus more on "you" than "I".
For example, I am an experienced content writer with an experience of more than 5 years in the traditional and freelance market place. Most of my work experience is sports niche-based. I am hopeful that it will be a great work opportunity for both of us leading towards a strong business relation.
4.A reference to relevant past work:
You can refer to any similar kind of past project if you did. It will encourage the employer about trusting your abilities for their project as well.
5.Show Portfolio:
Proof serves great when it comes to ability assurance. Give a link to your past work samples that you should manage earlier in order to win future projects.
Your past work will give the client a great insight into your expertise in the relevant field.
Pay attention to saving your work by only providing a part of work or by using a watermark so that it cannot be used illegally.
6.Show your Competence:
You can further show your interest by highlighting the issues you may find in an employer's project files, and describing how you will solve them after winning the bid.
For example, I have noticed that your blog posts lack punchy headlines and focused keywords if you assign me the project I will correct these main things by using top-notch SEO tools.
Identify issues shortly and use a numbering list.
You can go further like, I will create you 3 designs for your greeting card.you can select one of them. Or I will give you unlimited design revision at this price until you get satisfied.
7.Questions lead to answers:
You may also ask a few triggering questions that may initiate a talk between you and the buyer. Once a buyer comes in PMB it all depends on great communication skills to grab this opportunity.
8.Closing of Proposal:
Closing must be done by an innocent reminder like I will wait for your response so we can achieve mutual goals of productivity and success by doing business together.
Few More Points to Remember:
- Be cautious about grammar and spelling mistakes, Use Grammarly to solve such issues, as it is a free extension which identifies spelling and grammar mistakes of the typed script.
- Describe a competitive pricing strategy, because there is a misconception that low price helps winning project: Nope, good communication does. Most of the employers prefer quality over price.
- Follow all the points but keep the proposal short as the Employer does not intend to read a long letter as they might have to read 20 of the others.
- Both Overly formal and overly general tone is not suggested. Try to be at a moderate level of both.
- You may also need to change the tone of the written proposal according to the nature of the job. For example, to design something funky, funny may also demand a casual job proposal to give the employer an idea of your suitability for the job.
- Be prompt in reply if the employer PM you. It speaks a volume about your work ethics and habits




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